Profit metric

Net profit per order

Average net profit per order in the period.

Updated 9 October 2026Open in Marginful

On this page

Average net profit per order in the period.

Net profit per order = Net profit ÷ Orders

How it is calculated

  • Uses store net profit, so operating expenses and fixed costs are included.
  • Empty (—) when there are no orders.

Reading it

  • Format: Amount in your reporting currency.
  • Higher is better (an increase is shown in green).

Where it appears

  • Overview and Dashboards — add it from the metric picker (Profit group).

Was this page helpful?

Need help?
Net profit per order · Marginful Docs