Profit metric
Net margin
The share of net revenue you keep as net profit.
The share of net revenue you keep as net profit.
Net margin = Net profit ÷ Net revenue
Example
Net profit $1,300 ÷ net revenue $10,000 = 13.0%.
How it is calculated
- Empty (—) when net revenue is zero.
- Compared with the previous period in percentage points, not as a relative change.
Reading it
- Format: Percentage.
- Higher is better (an increase is shown in green).
- The change against the previous period is shown in percentage points.
Where it appears
- Overview and Dashboards — add it from the metric picker (Profit group).
- Shown on Overview by default.
- Settings → Targets — set a target and get an alert when you miss it. See targets.
Related
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